OCBC - Grow Your Way
Project Overview
Powered by custom programming and AI, we designed a bespoke FaceSwap photo booth experience that transforms attendees into their ideal selves by incorporating attendees’ faces into scenes based on prompts they entered at our FaceSwap photo booth. Each participant also receives a printed photo, which becomes part of a collective Wall of Dreams display.
Impact
A cohesive digital and physical experience that seamlessly blended AI-driven visual transformation, live interaction, and tangible takeaways.
What We Build
Core Platforms
AI Photo Booth System: A custom-built, AI-powered photo booth that captures attendee portraits and transforms them into dynamic visual moments, with both digital and printed outputs.
Real-Time Processing Engine: A robust backend system enabling fast AI processing and seamless delivery of transformed content for live event environments.
Interactive Experiences
AI Transformation Experience: An immersive photo booth interaction where attendees see themselves reimagined through subtle AI-driven motion and visual refinement, designed to feel premium and aspirational.
The activation increased engagement through intelligent personalisation, real-time visual feedback, and social sharing, while the Wall of Dreams transformed individual photo printouts into a shared, aspirational showcase.
By unifying digital moments with physical display, attendees were guided from participation to contribution within a single, connected ecosystem.