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GATSBY

Interactive kiosk Singapore touchscreen quiz start screen for Gatsby brand activatio
Personalised quiz kiosk Singapore user selecting options on interactive touchscreen experience
Interactive kiosk Singapore engaging users with personalised quiz and brand experience
High engagement booth Singapore interactive kiosk attracting crowd participation
Retail activation Singapore branded kiosk setup for interactive customer engagement

Project Overview

Building on our AI Face Swap capabilities, we developed an AI-powered “Hair Swap” experience for Gatsby, allowing participants to visualise themselves in their ideal hairstyle based on their survey responses. The experience was paired with product recommendations, directly linking each look to Gatsby products that help users achieve their desired style.

Impact

The personalised AI transformation attracted strong participation and curiosity. It created a standout interactive moment at the event.

Instant photo prints provided a tangible keepsake for participants. This increased recall and extended brand exposure beyond the event.

Automation and real-time processing reduced manual effort while supporting high user volumes. This enabled smooth and efficient operation throughout the activation.

What We Build

Core Platforms
AI Hair Swap Engine: Advanced AI system that mapped and applied different hairstyles onto participants in real time. Designed for fast processing and accurate visual alignment.
Preset Hairstyle Library: Integrated a curated set of 20 hairstyle options tailored to campaign needs. Each style was optimised for realistic rendering across different face types.
Custom AI System Integration: Fully customised solution combining AI processing, survey inputs, and visual outputs into a seamless workflow. Built for reliability in a live event environment.

Interactive Experiences
Personalised Style Matching: Participants received hairstyle recommendations based on their survey responses. This created a tailored and relevant experience for each user.
Real-Time Transformation: Instant visual results allowed users to see themselves in different looks immediately. This increased engagement and encouraged exploration of multiple styles.
Product-Linked Experience: Each hairstyle was paired with Gatsby products, reinforcing brand relevance and providing actionable takeaways.

Social & Connectivity Layer
Instant Photo Printing: Integrated photo printing allowed participants to receive a physical copy of their transformed look on the spot. This extended the experience beyond digital interaction.
Seamless User Flow: From survey to AI processing to final output, the journey was designed to be smooth and intuitive. This reduced waiting time and improved overall experience.
Event-Ready Deployment: The system was optimised for stable performance in high-traffic environments. It ensured consistent output quality throughout the activation.
 

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